Andrea Berta
Another prominent candidate in the running for Manchester United’s sporting director role is Andrea Berta, the sporting director of Atletico Madrid.
According to reports, Berta’s name has emerged as a serious contender for the position.
Berta’s track record at Atletico Madrid speaks for itself.
Over his 11-year tenure, he has been instrumental in the club’s success, with two La Liga titles, a Spanish Super Cup victory, a Europa League title and a UEFA Super Cup.
Renowned for his sharp eye for talent and unmatched negotiation skills, Berta has helped Atletico Madrid maintain their status as one of Europe’s elite clubs.
Manchester United has reportedly confirmed that Berta is under consideration for the role, with his extensive experience and strategic vision positioning him as a strong contender.
Dougie Freedman
Another intriguing option for Manchester United’s sporting director role is Crystal Palace’s Dougie Freedman.
While he lacks experience at Europe’s elite clubs, Freedman has demonstrated an exceptional ability to identify talent, particularly on a limited budget.
At Palace, Freedman has overseen the recruitment of several standout players, many sourced from the Championship.
Eberechi Eze, Michael Olise, and Adam Wharton are prime examples – young talents whose market values have skyrocketed.
This approach has not only strengthened Palace’s squad but also positioned them as a club capable of developing stars for the future.
With United aiming to embrace a more sustainable model focused on youth development and strategic signings, Freedman’s track record aligns perfectly with their ambitions.
His ability to build a competitive squad without extravagant spending could make him a bold but effective appointment for the club’s new era.
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